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Citizen Watches

The Fusion of Technology and Beauty

A brand with a multi-cultural mind-set which continually combines both excellence and creativity, Citizen conveys a deep respect towards craftsmanship. Since its establishment in 1930, Citizen’s mission to lead at the forefront of innovation through design has resulted in an on-going, positive evolution - seamlessly integrating a comprehensive manufacturing process from creating unique, individual components to a watch’s final assembly, Citizen’s artisanal approach to watch making pushes forward the boundaries of technology whilst creating a synergy between the classics and contemporary.

 

About Eco-Drive

‘It starts with a simple, yet revolutionary concept: a watch that never needs a battery.’ The pioneering development of a light-driven watch placed Citizen in the spotlight for innovative, revolutionary design. Following the discovery of this ground-breaking technology, the launch of the highly acclaimed Eco-Drive in 1995 was unparalleled by other watch designers, as the first contemporary timepiece to feature the light-driven mechanics.

Eliminating the need for batteries, the award-winning Citizen Eco-Drive harnesses the natural power of light. Converting both natural and artificial light into energy which is efficiently stored in a permanently, rechargeable lithium-ion cell, the Eco-Drive will continuously restore its own power for up to seven years, even in the dark. With the preservation of the environment at the heart of this design concept, Citizen’s unity of energy efficient, contemporary intention and over 80 years of experience have resulted in over 40 million batteries having been kept out of landfills across the globe.

 
 

Highlights

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Items 1 to 36 of 72 total

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